Although Hollywood has taken a beating at the box office this year, with revenues down sharply from 2004, there's always the promise of strong DVD sales for popular titles, right?
Maybe not anymore, as sales of theatrical releases to consumers have taken an unexpected nosedive (registration required). Sales were expected to taper off a bit as those interested in amassing a DVD library of their favorite films achieved their goal. However, revenues from DVD sales have dipped so much that publicly-traded Dreamworks warned Wall Street that it would miss its earnings targets for the current quarter, due in no small part to lower-than-expected sales of "Shrek 2." 11 days earlier, Pixar issued a similar warning because of slow "The Incredibles" DVD sales.
Read more... (Ars Technica)
'Call it a theory, but I bet rentals are way up these days ;-)
1 comment:
I wonder if it has anything to do with the majority of the movies SUCKING. lol
I definitely can say my DVD purchasing has dropped off. I used to buy a DVD almost every week...now it's like every other month!
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